We here at Dreamer Designs believe in delivering your dream designs and experiences that delight you. Together we help companies design their digital world. While being a part of the designer community helps to globalize our crafts, we are also have been favored by our excellent clients.
As a designer, bringing designs to the table goes without saying.
But a noteworthy designer is someone who brings more to the table.
The root of long term success is not only creative designs but great relationships.Conversation and communication on both – business and human level to emphasize with the client, is what makes the design process more reliable.
In my career, I have noticed these ,
4 things all the best designers will always do for their clients and to discuss them, I have compiled them here :
To be successful, make sure your design speak for your client’s business.
1. Return on Investment
Generally, a client will spend a huge investment on your design. You might have the least to lose if the project fails, but your client might suffer a huge loss. The last thing you want is to minimize their return on Investment on your dicey ideas. To be successful, make sure your designs speak for your client’s business. A lousy idea is worse than no idea.
Know their overall business strategy, their market conditions, their audience, and then design according to their needs.
2. Know your client
Think of it this way, your client has their own ideas of growth and business. Since they invested in you, they have expectations of progress. You can’t expect them to sit back on their chair and wait for your mail to pop up. What you can do is – let them see how you work. I suggest regularly updating them on the progress status, provide measurable goals to track.
Acknowledge their ideas and question if in doubt.
3. Respect others to get respected
While this might sound like a moral science lecture, it actually is true. Your client might not be a design expert but they expertise in their field. Listen to what they have to say, understand what is at stake. To gain respect, you must make them feel respected.
Make them part of your work, discuss your ideas. Explain to them how your design relates to the goals of your client.
4. Keep the cost in mind
This is for both- you and your client. Speaking of costs, both you and your client would be investing in the design. You might worry about personal, technological,and organizational costs put in a design, for example- introducing a new design tool to your staff, or maybe hiring a new staff. While your client might worry about the cost of changing, for example, change in the logo of the business. Make sure you keep all these affairs in mind and look for ways to design something making a great payoff with an acceptable cost.
While complying to every argument and needs of your clients can be tough and sometimes bearing the criticisms can make you doubt on your abilities but
With good designer- client relationships, at the end of the day, you are the one dressed for success.