An infographic is a lot more than just a JPEG which looks good and conveys the information in an appealing form. Apart from that, it can be used in many more ways than just a post on your website or a social sharing item. With so many types of infographics in the market today, it’s important to choose the right one for your business.
If you’ve ever seen an infographic on your phone you must know how uncomfortable and unimpactful it can be. You may have had to zoom everything, which would have killed the impact of the infographic in that very instant. In many cases, if you share a very long infographic on social media, it may hamper your feed more than helping it. The reason behind this is that most infographics are not mobile responsive, which makes the text on the infographic look extremely small. Same is the case when a long infographic post is shared on social media channels like Twitter. Honestly, I have seen many successful people doing this.